Cosmetics are an endurable part of everyone’s life in today’s world. In the 21st century, there are a lot of cosmetic companies which are running well. Hither the cosmetic companies having their very special character/features for their products in the market, that are celebrating modern looks of various people.
Not just brands they have reached beyond, having a belief to glorify makeup with color, class, and quality that has been never seen before. They can feature the creativity of the spirit and shed light on our faces like a paintbrush on a new canvas
Here are the 5 cosmetic brands that reached success and ahead:
Fenty Beauty was launched in 2017 with “foundation for all” by Rihanna and though it was not the first company to offer makeup in an expanded array of skin tones, it quickly became the most exotic company because of inclusive messaging by the CEO herself “that every woman felt included in this brand”.
The project Fenty was resonated with critics and their customers alike.
Rihanna was inspired to create Fenty Beauty after years of exploring with the best-of-the-best in virtue and still seeing a void in the enterprise for products that performed across all skin types and tones.
Rihanna and her Fenty beauty mean for the art is still as pertinent as ever. With a wide range of products, this cosmetic company is currently in 137 countries.
Lancome by L’oreal Paris:
Lancome is a French-based luxury perfume and cosmetic company which initially started in 1935 by Guillaume D’Ornano and Armand Petitjean. Distributing their products worldwide, this company is a part of the L’Oréal product division.
Lancome launched its first five fragrances in 1935. Later, Petitjean entered the luxury skincare market and produced his first ‘all-purpose repair cream’ in 1936, followed by makeup, skincare, and cosmetics. Early in 1964, Lancome was acquired by L’Oréal and now the company manufactures the best-selling fragrances and mascara range best known in the Lancome market history.
Christian Dior SE:
Dior was originally allowed in 1946. The beauty house of Dior was created on the 12th of February in that following year. It wasn’t a big success back in the 1940s as the brand originally was known for the clothing. Later in the 1960s, for an unknown reason, the sales started increasing in the beauty range.
Now, as a luxury skincare label, the potency of each product is having a higher expectation among buyers. Many of the products, like the Capture Youth collection, contain stem cells and peptides, after this experiment’s success “Dior is one of the first brands to incorporate the use of stem cells in skincare”.
As an American company, Estee Lauder was endowed in 1946. It all started when Estee Lauder and her husband began producing cosmetics. At first, they carried only four products: cleansing oil, skin lotion, all-purpose cream, and cream pack. Later, in 1948, they established their first departmental store for cosmetics.
In 2014, the company started and two insider brands namely, RODIN olio Lusso containing exotic face oils, and Le Labo, with different tropical fragrances.
Bobbi Brown, the most notable American makeup artist, Bobbi created a set of 10 lip shades in the early 1990s under the name Bobbi Brown essentials, expecting to sell around 100 sticks in a month but ended up selling all of them in a day.
After that, she released yellow-toned foundation sticks. In 2016, Bobbi Brown cosmetics started creating new lines of makeup and started taking part in the beauty industry full time. Not only cosmetics Bobbi Brown also has a collection of 6 fragrances of all time.
The all-time examples are of just starting and having grown up makes a difference in being in business. Those were all such companies that have inspired not only the younger generation but also the middle-aged to understand that success never comes either early or too late. Giving everyone all the beauty essentials and support to be bold and look good.